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Day 27 Rothy's

Rothy’s, a very popular San Francisco-based footwear company, launched the Open Innovation Coalition. It is an initiative to unite like-minded brands and share resources to better support Covid 19 relief efforts as a collective group. Rothy’s open-sourced their mask-making knowledge with fellow manufacturers who are interested in producing similar items. A few or their partners include incredible brands like ThirdLove, Marine Layer and Lucky Brand.

As they are getting ready to produce masks, Rothy’s is donating 5 disposable, non- medical masks for every item sold.


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